About Us

About Us


Roberta is Italian and founded 100cl in 2012. Realising the benefits of the Bag-in-Box, she discovered it was impossible to find high quality boxed wines in the UK. Her scientific background, passion for wine and her experience as a wine taster and producer have resulted in her determination to fill this gap in the wine market. While establishing the business Roberta has spent time in Italy sourcing 100cl’s wines and continues to do so, working closely with the producers.


Alison is a lawyer and art journalist who now helps Roberta run 100cl by looking after social media to keep you up to date with 100cl’s news and products.

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